South Korean Cellular phone major Samsung Mobile is the most attractive Manufacturer, ” Said a TRA Research report on Thursday.
Reliance Jio, the major disruptor in the Indian telecom industry, ranked fourth among the top 20 attractive manufacturers, the report said.
Speaking on the prevalence of Samsung Mobile, N. Chandramouli, CEO of TRA Research, stated:”Samsung offers cellular phones with prices ranging from Rs. 8,000-75,000 and also this variety sets it apart from other mobile manufacturers.”
In addition, he noticed that the firm has come out well after examples of this Samsung Note 7 version bursting and catching fire in 2016 harm the brand significantly.
About Reliance Jio, Chandramouli explained that the online penetration achieved by Jio and the information availability it has ensured have helped in its popularity.
After Samsung Mobile, in the next position is Tata Motors, while Apple iPhone ranked third in the list. The fifth place was held by Maruti Suzuki.
TRA said that it conducted the survey among 2,474 consumer-influencers across 16 cities in the country.