Chinese Startup Unveils ‘Car of Future’ at CES 2018

A Chinese startup unveiled its vision to the automobile of the future Sunday at CES 2018, promising to Provide an “Instinctive and intelligent” car to International markets starting next year from Approximately $45,000.The electric-powered concept car shown by Byton in CES in Las Vegas is touted as a computing device on wheels, equipped with a “electronic” lounge featuring a panoramic display acting as a hub for navigation, amusement as well as tracking the health of its occupants.

Backed by over $200 million from shareholders such as Chinese tech giant Tencent, Byton — whose name has been chosen to indicate “bytes on wheels” — is one of the latest entrants into a crowded area of startups and established players looking to emulate Tesla in the race for a new type of vehicle which can be accommodated for autonomous driving.

“This is really a product that is tailor-made for its long run, which is shared and autonomous,” stated Daniel Kirchert, president and co-founder of the Nanjing-based startup.

Byton, headed by former executives from Tesla, BMW, Apple, and Google, said it hopes to start in China by 2019 and in the USA and Europe by 2020.

“This will be the most advanced vehicle in the market as of 2019,” said chairman and chief executive Carsten Breitfeld, a former BMW executive, at a presentation in one of their very first media events in the huge electronics show.

The Byton automobile will use facial recognition to unlock and accommodate to the motorist and extend a variety of other tactics to interact such as voice control with Amazon Alexa, touch and gesture.

It will incorporate 5G connectivity to the internet cloud and improve its functions with artificial intelligence.

“It will improve your experience the more it understands you,” explained Kirchert.

While other concept electric cars have been promoted at prices of $100,000 or more, the brand new Byton will face competition in the Tesla Model offerings and 3 from leading automakers.

Byton said the car is going to have a range of over 500 kilometres (300 miles) before needing a recharge and will be able to “top up” its battery in 15 to half an hour.

It will be offered with “level 3” autonomy which enables some functions without a motorist and also be capable of “level 4” for near-autonomous function from 2020, according to the company.