Apple on Wednesday expanded its news offerings with audio versions of stories narrated by voice actors for Readers, a morning newscast hosted by 2 journalists and more access to local newspaper stories.
Apple says it has 125 million monthly active users of its own Apple News product, however it does not disclose revenues or the number of subscribers to the paid version, Apple News+, that costs $9.99 per month (approximately Rs. 750) for US users. The iPhone maker keeps a team of editors who curate the tales in both the paid and free versions of its program.
Apple stated Wednesday that paying subscribers will gain access to audio versions of longer stories from magazines such as including Esquire and Vanity Fair, along with papers such as The Wall Street Journal and the Los Angeles Times.
The audio effort intensifies contest with Amazon and Alphabet’s Google, both of whom offer sound information options to their smart home speakers, as well as Spotify, which has been expanding its podcast business with news content.
Apple is also launching a weekday morning sound news program called Apple News Today, which is hosted by New York-based journalists Shumita Basu and Duarte Geraldino and highlight tales from the publishers that utilize Apple. The show will be accessible to both free and paying consumers, and it and the audio stories are also adapted for Apple’s CarPlay, the system which connects iPhones to numerous newer vehicles.
Apple will maintain editors in each area to curate neighborhood reports, and paying attention + readers will gain access to premium content in the regional newspapers that take part in the program.
Last month, the New York Times left Apple News, stating publishers ought to be fairly compensated for their articles and the program isn’t align with its strategy of building direct relationships with paying subscribers.